Gurgaon – The Bpo Destination Of India
By: steven markig

Business process outsourcing (BPO) is the newest and the most rapidly developing industry in India. With the opening up of Indian economy and scores of foreign investments in India, the BPO industry has opened up doors for employment to the GenNext, transforming the economy of India with better living standards. And if any place that has become synonymous to the BPO industry in recent years is –Gurgaon, the new-generation city of Haryana; also considered as the satellite city of Delhi. According to a research on Offshore Competitiveness conducted by neoIT, an off-shoring consultancy, Gurgaon which accounts for about 40 per cent of the BPO and ITES market has been rated the best city for setting up software or BPO centre in India while Bangalore comes a close second. Gurgaon has evolved into a prime BPO and IT hub as companies seeking investment opportunities for industries catering to outsourcing consider certain parameter before considering carrying out operations from a certain city. These companies rate a city in various vectors such as people, education system; and catalysts such as governmental support, social and political stability, infrastructure and financials such as cost of living and real estate prices. While Gurgaon according to a survey gets a score of 100 on a scale of 120, Bangalore comes close at 99.6.India has seen the rapid emergence of a thriving BPO industry, which garnered revenues of up to $1.4 billion in 2002. The industry is estimated to grow to $21-24 billion by 2008. And in all this, statistics on the BPO industry, Gurgaon is definitely the prime more and more companies setting up their operations in Gurgaon. Gurgaon hosts some of the major giants in the outsourcing sector like Convergys, GE Capital International Services, IBM, Global Vantedge, and Vertex to name a few. The latest entry in Gurgaon’s BPO market is Fidelity Investments, the biggest mutual fund company in the United States, with assets worth $800 billion under management. The BPO centre is expected to serve as the hub for all of Fidelity Investments' international businesses.The ongoing investments by the BPO sector in Gurgaon has not only brought about a boost in the economy of the state of Haryana but has also changed the skyline of the city in the last few years. With job opportunities at its prime, thanks to primarily the BPO and IT sector, there is an ever increasing demand for housing facilities in the city and with a decent pay-packet being offered by these companies, the standards of living has also risen. This has consequently brought about an upward rise in the real estate sector– both retail and commercial. The sprawling malls and sky-touching residential towers are the witness to the positive impact of the BPO and IT industry in Gurgaon.

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